Customer Win-Back
Are you currently paying to send email offers to lapsed customers in your database?
Datran Media is the first ESP to offer a performance-based solution for reaching out to non-responders and realizing an average conversion rate of 7% - significantly above the industry standard. Datran Media's consumer value engine matches relevant offers with consumers and sends messages when they are most likely to receive them. Retailers can leverage this technology not only to send more targeted and relevant messages, but also to only pay for email that is actually sent - truly revolutionary!
